More than just cute puppies: Using social media to grow your business

More than just cute puppies: Using social media to grow your business


These days, social media is more than just a place to share pictures of your cute puppy or shots of the meal you just made from scratch. Social platforms provide a very real way to grow your business and increase brand engagement. Join Tricom and Wintrust to learn how to approach social media as a tool for your staffing firm. Wintrust Marketing Communication Director Jenny Celander will discuss:

  • The importance of social media
  • Social media “dos and don’ts”
  • Best practices
  • Defining goals
  • Creating content


About the presenter:

A member of Wintrust’s Marketing Department for more than five years, Jenny graduated from Beloit College with a focus on journalism and sociology. Her experience includes creating and managing the company’s content marketing and maintaining more than 60 brands across multiple social media channels.

About Wintrust:

Wintrust, a financial holding company offering community and commercial banking, wealth management, and mortgage services, has served Chicago’s communities since 1991. As a locally-based and locally-run company—and a family of true community banks—Wintrust believes in investing in, and giving back to, the areas it serves. The Wintrust Community Bank family has more than 155 community bank locations across the Chicagoland area, southern Wisconsin and northwest Indiana and each serves as a one-stop-shop for any personal or business financial need.