Creating a Culture of Charity in the Workplace

Creating a Culture of Charity in the Workplace

Recently, Coach Slow (Bob Slowik, a leadership coach and former NFL Defensive Coordinator) sat down with TRICOM’s President and CEO, Julie Ann Blazei to discuss TRICOM’s legacy of community service. For TRICOM, giving back to the community means being an active member and engaging employees in causes that are close to our hearts – from the local Children’s Hospital to school supply programs, to food pantries, to building wheelchairs for veterans, and more.

We are inspired by the power of community, and even more inspired by how one person can be a catalyst to encourage others to take a stand and make a difference.

For us here at Coach Slow’s Xs, Os and Beyond, Coach Slow believes: “Have a Passion for Good and Do Good with a Passion.”

Football is a little like life, and life is a little like football. Obstacles present themselves, challenges must be navigated. Everyone has a game day to face.

No matter what you do for a living, or what road you travel, or what cause you’re fighting for…our goal is to provide a platform to allow anyone to communicate about their journey. Share your challenge or someone else’s.

When we shine light on the needs of others, we inspire the spirit of determination and rally the support of the community. If you look for good, you will find it.

As President and CEO of TRICOM, Julie Ann Blazei looks beyond her corporate role to instill a sense of community responsibility in each employee, and throughout the organization itself.

TRICOM was the 2016 recipient of the CARE Award, a prestigious acknowledgement by the American Staffing Association. It is bestowed upon companies in recognition of outstanding corporate social responsibility for managing their business processes to produce an overall positive effect on society.

Giving back is so ingrained in their company culture, Julie Ann said, “The entire team was shocked to learn we’d won it, but we found out that we received 100% marks for focus on community engagement and community service. We are very, very proud of that.”

Professionally, her goals are to help independent staffing company owners grow their businesses, and to develop her staff so they may personally achieve their ambitions.

Some of Julie Ann’s insight is gleaned from her years as a former athlete, which gives her the capacity to work with people on their strengths and weaknesses, with the focus on emphasizing strengths.

It was Julie Ann’s father who taught her, by his actions, the importance of making a difference in people’s lives and the fact that we are not in this world to take, but to give. She has not only passed this legacy on to her own children, but to every TRICOM employee.

Julie Ann said of potential hires: “It even starts when we interview a new candidate. They understand our commitment to community service and are told we have that expectation of them to become a part of giving back. And if they are uncomfortable with that, then this is not the company for them. Everyone must contribute in some way.”

Little Company, Big Difference
Over 21 years ago, the TRICOM team was challenged by the company’s former owner to get involved in what is now known as Briggs & Al’s Run & Walk for Children’s Hospital of Wisconsin.

TRICOM has not only been a sponsor for the last 20 years, but of the last 16, they have had the largest corporate team – one year totaling 900 participants. Truly a mean feat for a company with only 45 employees! Much larger companies draw a considerably smaller ratio of team members as compared.

When asked how TRICOM manages this level of participation, as well as being one of the largest monetary contributors, Julie Ann replied, “We actively devote time throughout the year to get a buy-in from people: friends, family, relatives. We consistently entreat the staff to recruit, recruit, recruit. We also, as a company, put our money where our mouth is by making per-person contributions and pledge matches, dollar for dollar up to $20,000. Since 1996, we have raised over $800,000. We know that if we don’t help today’s children, then we have no future.”

The altruism demonstrated by this firm is not restricted to this annual Run/Walk. Throughout the year, they donate time and heartfelt efforts to Penfield’s Children Center for school supplies, the Hunger Task force for which they have collected donations of soups, salads, breads, desserts, and canned goods. They even had a peanut butter challenge with a goal of 250 jars. Instead, they racked up 360 jars – all stacked in the office’s lobby.

This one-of-a-kind team has had a wheelchair building competition to benefit veterans, served meals to families staying at Ronald McDonald House, and made countless other contributions to causes they hold dear like Cheers for Children’s.

As for the team here at, we jump to our feet and applaud these extraordinary people.

The little time commitment will give you so many benefits to both your staff and the organization’s culture by doing something for the community.
I don’t think enough companies that are smaller in size think they can make a significant enough contribution and that what they CAN contribute won’t really make a difference; but it does.
And you are not only touching somebody outside in the community, but somebody on your own staff who will reap benefits that you may not see right away, or may never see, you just have to believe.
We are trying to make a difference and help the people who need help the most.
~ Julie Ann Blazei

For interesting insights about the game of football from Coach Slow,
former NFL Defensive Coordinator, or to learn more about Coach Slow, visit