Personal Branding: Your Secret to More Applications and Better Candidates

Personal Branding: Your Secret to More Applications and Better Candidates


With the national unemployment rate at 3.9 percent, staffing professionals need every tool possible at their disposal when recruiting and sourcing candidates.

While digital marketing, direct marketing and advertising from an organizational level are more important than ever, often overlooked is the impact your personal brand on social media can have on a candidate's decision to work with your staffing agency instead of a local or national competitor.

Join TRICOM and our guest speaker Brad Bialy from Haley Marketing Group for our December webinar series as he discusses Personal Branding: Your Secret to More Applications and Better Candidates.

Learning Objectives:
Throughout this presentation you’ll learn:

  • How to define the keys to a successful personal brand
  • The three-step process to personal branding on social media
  • 13 tactics to deploy on social media to generate more applications and source better candidates

About the presenter:

Brad Bialy is passionate about helping organizations develop and implement strategic digital marketing strategies to reach defined business goals. Brad has motivated and educated more than 1,300 staffing industry members through 20+ industry-specific conferences and webinar series. He has helped oversee the social media and content marketing strategy and comprehensive marketing execution of nearly 200 staffing and recruiting firms. While at Haley Marketing Group, he has guided the strategy and delivery of multiple industry award-winning social media campaigns. Brad oversees and develops the comprehensive social media marketing campaign for Haley Marketing Group and manages the product development of Haley Marketing Group’s Social Pro service, the award-winning social media marketing solution designed specifically for the staffing and recruiting industry. 

About Haley Marketing Group:

Websites. Social media. SEO. Blogging. Email marketing. PPC. For more than 20 years Haley Marketing has served the staffing industry. Their work has won more than 65 GENIUS and VOICE awards from ASA, and they can help you stand out, stay top-of-mind and sell more.


As an administrative and financial solutions provider to the staffing and consulting industry, it is our philosophy to be an active member in the staffing industry by staying abreast of the ever-changing market place. For that reason, TRICOM was pleased to launch the Industry Insider webinar series designed to share our expert knowledge and resources with our fellow staffing industry colleagues. One of our core values is to build relationships and become a leading resource to staffing and consulting firms nationwide.